User-centered Design for Optimizing NGO User Experience
以用戶主導的設計思維優化 NGO 用戶體驗
Objectives
To understand the approach and importance of user-centered design, and its application in NGO service innovation
To identify pain-points of service users in different service field
Contents
Staff-centered vs user-centered in NGO service scope
Study and develop user-life cycle, user life-time value and user journey
Case studies (Social innovation, Creative education, Youth Entrepreneurship and Online Outreach)
Introduction and practice of tools for developing user-centered model for services
Introduction to design thinking research methods
Course Details
Course Code: 19B-24
Date: 20 August 2020 (Tuesday) [Revised]
Times: 0930-1700 (6 hours)
Venue: Duke of Windsor Social Service Building, 15 Hennessy Road, Wanchai, Hong Kong
Target Participants: NGO Managerial Staff & Supervisory Staff
Class size: 30
Language: Cantonese (supplemented with English)
Fees: $1,140,
$1,060 (Fees for HKCSS Agency Member Staff Only),
Early Bird Fee: $920 (Payment received on/before 30 July 2020for HKCSS Agency Member Staff Only)
*In response to the novel coronavirus, in order to avoid delays in application, please use member portal (institute.hkcss.org.hk/login/) for registration if possible. If you would like to apply by post, please send the completed application form to HKCSS Institute by email ([email protected]) in advance. Thank you!
Mr Lee Kin Lok Kenneth 李健樂先生 Head of Youth Business
The Hong Kong Federation of Youth Groups
Kenneth has a business, communications and design background, and he has been in youth work service field for almost 10 years. During the time he serves the Hong Kong Federation of Youth Groups, he founded the Youth S.P.O.T. Magazine (青年空間雜誌), developed and took lead of the user-centric design unit, oversaw youth entrepreneurship and social innovation services, supervised social enterprises, coordinated and steered the Qianhai Shenzhen-Hong Kong (前海深港青年夢工場) and Chengdu-Hong Kong Youth Innovation and Entrepreneur Hub (蓉港青年創新創業夢工場) Youth Innovation and Entrepreneur Hub, oversaw the M21.hk multimedia hub and creative education unit of the Federation.
