Partnership Together : Corporations and NGOs

Partnership between TNT Entertainment Ltd. & New Life Psychiatric Rehabilitation Association

Ms. Cecilia Hon, Executive Manager,
Teresa Teng Foundation (left)

Ms. Deborah Wan, Chief Executive Officer,
New Life Psychiatric Rehabilitation Association (right)

Ms. Cecilia Hon first introduced the background of TNT Entertainment Ltd. In memory of Teresa Teng, a Taiwan popular singer, TNT Entertainment Ltd was established in 2002 to provide diversified entertainment business with network spreading throughout Hong Kong, Taiwan, Mainland China and Asia. Besides doing business, TNT also aims to succeed Ms. Teresa Teng's will: Serving the Community.

As a rehabilitation NGO serving ex-mentally ill persons, New Life emphasized the partnership with the business sector to achieve social goals. This steered the two organizations coming together.

The partnership sparkled in December 2005. TNT approached New Life and proposed a joint commemorative event for Ms. Teresa Teng. When visiting the New Life@Lantau Link, a gallery selling souvenirs and handicrafts made by ex-mentally ill persons, the TNT representatives were attracted by the fabulous scenery and they initiated a preliminary discussion with New Life on setting up an exclusive souvenir counter and a theme cafˆm of Teresa Teng.

The exclusive souvenir counter of Teresa Teng has been set up at New Life@ Lantau Link since January 2006. TNT authorized New Life to have the copyright of Ms. Teresa Teng to produce and sell Teresa's souvenirs. Types of souvenir items extended from mirrors, name card holders, photo frames to audio & visual products, T-shirts, and broadcasting Teresa's songs.

A theme cafˆm will be the next joint venture of TNT and New Life. TNT would donate HK$400,000 for setting up a new coffee shop, and New Life has solicited a matching grant of HK$400,000 from the Government's "Partnership Fund for the Disadvantaged". The cafˆm will be called "Teresa New Life Coffee Shop", aiming to provide training and employment opportunities for ex-mentally ill persons, assist them to be self-reliant, and let them restart their "New Lives".

Click here to see Ms. Cecilia Hon and Ms. Deborah Wan's Presentation (PDF file format - 9.5MB)